Although the Eurolite and Ractive brands include many other products, the Eurolite Bulbs and Ractive Air Filters were the first products developed under their respective brands. Both product lines are well known for their “Quality at affordable prices” product attributes and have firmly stayed this course for 15 years, even when faced with pricing pressures from a very competitive market.

When you consider how short our tuner culture has been aroud, celebrating 15 years in the scene is a true sign of success and dedication for any company. The talented team at Toucan are behind the popular Eurolite and Ractive brands that have been creating aftermarket lighting and air intake During our tour, we learned that Eurolite Bulbs utilize a proprietary mixture of gases to optimize brightness and help to provide higher output at low wattage. These products deliver super bright light without compromising lifespan and include a highly specialized filament construction. Eurolite Bulbs are also optically dyed-in-the glass envelope to ensure great quality.products for enthusiasts since 1996!

Although the Eurolite and Ractive brands include many other products, the Eurolite Bulbs and Ractive Air Filters were the first products developed under their respective brands. Both product lines are well known for their “Quality at affordable prices” product attributes and have firmly stayed this course for 15 years, even when faced with pricing pressures from a very competitive market. We recently had a chance to go behind the scenes at Toucan for a quick look at their large operation that caters to enthusiasts around the world.

The first thing we noticed was the lengthy list of automotive accessories and performance products available and marketed under the brands Ractive and Eurolite. Ractive consists of a stable line of stainless steel exhausts, air filters and other performance products, while Eurolite continues to push lighting technology with a new line of LED lighting and it’s signature line of Eurolite Bulbs. Both brands have a strong history as leaders in their categories and have released a number of well known, innovative products.

During our tour, we learned that Eurolite Bulbs utilize a proprietary mixture of gases to optimize brightness and help to provide higher output at low wattage. These products deliver super bright light without compromising lifespan and include a highly specialized filament construction. Eurolite Bulbs are also optically dyed-in-the glass envelope to ensure great quality.

Then, the engineers at Ractive Air Filters explained their measurable performance gain versus other brands. Ractive’s Heat Shield intakes even feature unique US and Canadian patent protection. Their intakes are designed with reinforced mesh to prevent collapse in high powered and turbo applications, plus they include a conical design and velocity stack combination to increase air velocity and use a special filtration composition to increase airflow.

FREE Trial Issue

When asked about the key to their brands continued success, Toucan states they believe in delivering strong quality at fair pricing levels for today’s tuners. “We would like to thank our customers who have continually trusted and chosen our products over the past 15 years,” says Wendell Quan, President of Toucan.

When asked about the key to their brands continued success, Toucan states they believe in delivering strong quality at fair pricing levels for today’s tuners. “We would like to thank our customers who have continually trusted and chosen our products over the past 15 years,” says Wendell Quan, President of Toucan. “Times might be tough, but smart consumers understand we aim to produce reasonably priced products that deliver high performance, as we want to ensure they will not have to take a chance on any unknown brands lacking support.”

Ractive Filters and Eurolite Bulbs are available in the USA through G International Group LLC at www.ginternationalgroup.com, and in Canada at Canadian Tire Stores nationwide, Robert Thibert Inc., Docteur du Par Brise stores and other authorised dealers. For more visit www.toucaninc.com

 

Want to Read More?
Click Below for Full Digital Issue!

More Articles

Driver Profile: DMCC 2012 Rookie of the Year

After winning the Drift Mania Canadian Championship's ProAm division in 2011, Tomy Boisvert-Bellemare (better known as ‘Tom Tom’) moved up to the Pro ranks in 2012 to take on the veteran DMCC drivers. Piloting his 450-hp SR-powered #64 JDM 1992…
Read More

Scion FR-S starts at Canadian MSRP of $25,990!

Scion’s high performance compact rear-wheel drive sports car will be available for sale this spring at a remarkably affordable Canadian manufacturer’s suggested retail price of $25,990. When equipped with a six-speed automatic transmission that features paddle shifters and rev-match technology…
Read More

2010 Acura ZDX: Performance Crosses Over

I was a fan of sport utility vehicles (SUVs) long before they became a staple of every suburban driveway. I had owned frontrunners like the Dodge Ramcharger and the Ford Bronco a decade before any soccer mom would have gone…
Read More

Formula Drift In-Depth: Mid-Season Updates

After five rounds of the 2012 Formula D season, the series has evolved from where it started at back in Long Beach. Car changes, motor improvements and rookies have quietly made waves in the pits. So, it's time we gave…
Read More

Formula Drift: International Commuters

Let’s face it, we all complain about the commute we make on a daily basis. Whether it’s two miles or 20 miles, it never seems like we live close enough to our jobs. For a few of the drivers in…
Read More