LiquiMoly JDM Showcase & New Products at SEMA 2023

Every year at SEMA we like to stop by our friends at LiquiMoly to see what they've got cooked up for the big show, and at SEMA 2023, they brought some heavy hitters. Inside their booth in Central Hall sat two iconic Fast & Furious replica builds - an R34 Skyline and a Toyota Supra, both modelled after Paul Walker's cars in the series. Additionally, as you might expect, the booth was also chock full of LiquiMoly products, including some new ones they could show the flood of attendees coming to check out the JDM icons on display.

We know what some of you are thinking - isn't LiquiMoly typically Euro-focused? And you would be correct, mostly. The brand has typically aligned itself with the Euro market where it was born, but they wanted to make sure everyone knows that they're a world class oil company for all market segments - JDM and domestics included. In this booth tour and product walkthru from SEMA 2023, you can hear all about this from Jason Balaze, a LiquiMoly Oil Specialist.

Related Articles

New oil for Stellantis Group models: LIQUI MOLY TOP TEC 6310 0W-20 New oil for Stellantis Group models: LIQUI MOLY TOP TEC 6310 0W-20
Premium oil developed especially for vehicles of the PSA Group Just because your Jeep has the aerodynamic characteristics of a brick doesn’t mean...
Ford and xix3D Unveil the Ford Wrap Program: A New Horizon in Vehicle Customization Ford and xix3D Unveil the Ford Wrap Program: A New Horizon in Vehicle Customization
Ford has announced a collaborative venture with xix3D, a notable name in aftermarket innovation, with the aim of fostering a new epoch in vehicle...
SEMA Launch Pad Announces Top Five Finalists SEMA Launch Pad Announces Top Five Finalists
Top innovators advance to pitch their product ideas at 2022 SEMA Show in Las Vegas, as they vie for $92,000 grand-prize package. Chip Foose, Jared...
Faruk Kugay’s Rescue GT3 Drift Build Faruk Kugay’s Rescue GT3 Drift Build
Former Formula DRIFT driver and all-around fun car builder, Faruk Kugay, has an interesting project on his hands. With his sights set on an appearance...
Liberty Walk LBWK-W02 Wheels Liberty Walk LBWK-W02 Wheels
Wataru Kato announced that Liberty Walk has created their own own wheel line. Wataru Kato has been developing extreme wide body kits for all sorts of...
The Kyza x GooichiMotors RX-7 Widebody The Kyza x GooichiMotors RX-7 Widebody
By now most of the office and most of our audience is familiar with The Kyza, the the rendering genius. Every once in a while someone steps up and...